About Us - Appark

Who We Are

Appark is a SaaS platform under Appark INTL Pte. Ltd. (appark.ai project) that focuses on app market data analysis. By aggregating large volumes of publicly available data from the App Store and Google Play and applying advanced algorithms and professional analysis, we provide developers, publishers, marketers and investors with precise and actionable market insights. As part of the ApparkGroup group, appark inherits the parent company's technological DNA and global perspective, serving industries such as advertising, mobile apps, games and e‑commerce and empowering users to make data‑driven decisions.

Why Choose Us

  • Comprehensive Data Insights: Leveraging public sources and anonymised customer‑contributed data, we process and analyse information to present accurate metrics on downloads, revenue, user feedback and other key indicators.
  • Professional Tools: We offer a variety of features—including app ranking tracking, competitor comparison, keyword analysis and market insight tools—to help users quickly grasp industry trends.
  • Easy to Use: With an intuitive interface and simple workflows, appark is easy to master even without a technical background, reducing learning costs for teams.
  • Privacy Focus: We place great importance on user data security. Our privacy policy ensures that we do not share user information with any unauthorised third parties.

Vision & Mission

Since its founding in 2015, ApparkGroup has specialised in advertising and industry intelligence analysis, with offices in Beijing, Shanghai, Shenzhen, Guangzhou, Wuhan, Hong Kong, Singapore, New Delhi, Istanbul and Ho Chi Minh. appark upholds the group's vision of "creating value through data" and aims to become the world's most trusted app market intelligence platform. Our mission is to use reliable data, intuitive tools and professional analysis to help users spot market trends, discover growth opportunities and make smarter, more informed decisions.

Core Values

appark's core values are derived from ApparkGroup's cultural principles and our deep understanding of the industry:

  • Simplicity & Efficiency: We believe "less is more." By offering a clean interface and easy‑to‑use features, we lower the barrier to data analysis and make complex information clear at a glance.
  • Happiness at Work: We know that happiness sparks creativity. We cultivate a positive and uplifting team environment.
  • Collaboration & Partnership: Teamwork and partnerships are the foundation of success. We strive to grow together with our customers and partners.
  • Embrace Change: In a rapidly changing industry landscape, we embrace innovation and are unafraid to break new ground.
  • Pragmatic & Rigorous: Grounded in real data and scientific methods, we deliver accurate and reliable analysis.
  • Customer First: We always put our customers' needs first and help them achieve their business goals.

Team Background

The appark team comprises professionals from advertising technology, data science, software engineering and marketing. They have gained extensive experience in leading industry enterprises and possess deep technical expertise and a global outlook. The parent company ApparkGroup was established in 2015 and has grown into an advertising SaaS platform spanning multiple industries, with teams across Asia, Europe and the Americas. appark continues the group's "data‑driven growth" ethos and is committed to creating greater value for our clients.

Looking Ahead

With ApparkGroup's industry experience and global footprint, appark will continue to enhance product functionality and expand data coverage, helping users seize opportunities in an ever‑changing app market. We look forward to collaborating with more developers, publishers and businesses to promote the healthy development of the mobile app industry.

Contact Us

We invite you to explore our products and connect with us—we are eager to hear your needs and suggestions.

Learn more: For details, please see our Terms of Service and Privacy Policy.